GENERAL SERVICE RANGE

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Test Areas
Marketing
Sales
• Measurement of trademark performance

• Contribution to single marketing methods for transaction and for
  trademark loyalty
• Examination of return on investment of the marketing budget

• Benchmarking regarding the efficiency of marketing expenses

• Evaluation of the marketing- structural and operational organisation

• Inefficiency due to under- or overspending

• Cost reduction by contacting target groups via more efficient online
  marketing



• Measurement of sales performance

• Benchmarking regarding the efficiency of the sales organisation

• B2B sales efficiency

• Examination of the performance of the key account management

• Efficiency of the sales control






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             RANGE OF SERVICES BY INDUSTRIES (SELECTION)

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