GENERAL SERVICE RANGE

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Pool of Ideas
Marketing
Sales
• Valued customer experience with optimisation of customer segmentation

• Brand performance management

• Growth by intensifying of customer relationship management

• Development of a customer relationship management roadmap

• Usage of new communication channels (internet portals, chats, e-mail,
  social commerce, instant messaging, etc.)

• E-commerce strategies




• Optimisation of sales organisation

• Conception of a potential oriented customer segmentation

• Establishment of a customer satisfaction management

• Mystery shopping for revealing weaknesses and strength of the sales
  organisation

• Concepts for sales co-operations

• Intensifying of POS activities

• Identifying of new sales channels and concepts for the exploitation of their
  potentials




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